Social Media at N. Dakota Dept of Commerce Soars!

I recently helped Sandra McMerty, Marketing and Communications coordinator for the North Dakota Department of Commerce, with a special event in Dallas. Sandy is here for a Wind Energy Conference and is holding a reception to attract business partners to the state.

Sandy is dynamic in every way possible – and is extremely knowledgeable about using [...]

How to Solve a Client Problem Before It's Too Late

Sometimes, it’s good to be reminded that I’m in the service business, no matter the cost or inconvenience.

You may think this is trivial, but I think it’s important.

First, some background. I went cold turkey in December 2009 and bought my first MacBook Pro … with absolutely no regrets and no looking back – ever. One [...]

LinkedIn Remains Hot, But Stop Making Useless Connections

(Note: this was published 5.10.10 on CPATechViews.com)

What the heck is going on with LinkedIn? Why does it continue to be so popular among professionals and why does it seem to be everywhere these days?

I don’t have all the answers,  but the more you read about the integration of networking and social media, the more often LinkedIn pops up. [...]

How Large Should PowerPoint Type Be … and Other Useful PP Tricks

(Note: This originally ran on CPATechViews.com)

How many presentations have you been to – or even produced yourself – in which the type was too small to read from across the room or there was too much on a slide to be able to read anything at all?

This is a rhetorical question, of course, because we [...]

3 Tips to Improve Search Engine Optimization

Are you using Search Engine Optimization? I’ve taken informal surveys asking accounting professionals about SEO on their Websites – only to be met either extreme resistance (“I don’t have time”) or blank stares (“I don’t know how to do that.”).

First and foremost, make sure you realize one important thing: unless you’re technically skilled in HTML [...]