5 Little-Known, Powerful LinkedIn Tools

I’ve seen quite a bit lately about more effective uses of LinkedIn. Just recently, I sourced a new author for Intuit’s Accountant News Central blog, Mark Ginsberg, who contributed two articles, “How to use LinkedIn to Grow Your Practice,” and “How to Build Your Network on LinkedIn.”

Today, I ran across this posting from Ragan.com by [...]

Who Controls Facebook Page if User Dies?

Because it got MY attention, I took the title of my latest blog posting from the headline of an article that ran on March 16 in The Dallas Morning News. Here’s an online version of the article (with a different headline) from AP writer MIchael Avok.

To summarize the article, the mother of a man in [...]

Eight Tips to Help You Write for the Web

(Note – this originally ran on CPATechViews.com)

Writing for the Web is WAY different than writing a newsletter article, speech, e-mail and just about everything else – except for a blog, which is also based on brevity. I think most of us get carried away when it comes to writing for our web pages and other [...]

Should you Have a Professional and Personal Facebook Page?

(Note – this originally ran on CPATechViews.com)

Recently, this question has popped up more than usual. Should an accountant have two Facebook pages – one for professional reasons and one for friends and family?

My advice is simple: If your Facebook page is more personal than professional – and the “personal” is intended only for close friends [...]