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Ever since the bombings occurred during the Boston Marathon, I’ve been thinking about what I wanted to post to make some kind of sense of this with regard to public relations and social media. My natural inclination was to post something about the important role social media played during the event, but that seemed too obvious [...] In the past, I’ve worked with many of my clients to recruit guest bloggers for their blog. These are experts in various fields who we’ve felt truly added to the credibility of the client’s site and, of course, enhanced their reputation. However, I’ve also faced the hesitancy of some potential recruits who fizzled out because they [...] I’ve seen quite a bit lately about more effective uses of LinkedIn. Just recently, I sourced a new author for Intuit’s Accountant News Central blog, Mark Ginsberg, who contributed two articles, “How to use LinkedIn to Grow Your Practice,” and “How to Build Your Network on LinkedIn.” Today, I ran across this posting from Ragan.com by [...] Because it got MY attention, I took the title of my latest blog posting from the headline of an article that ran on March 16 in The Dallas Morning News. Here’s an online version of the article (with a different headline) from AP writer MIchael Avok. To summarize the article, the mother of a man in [...] (Note – this originally ran on CPATechViews.com) Writing for the Web is WAY different than writing a newsletter article, speech, e-mail and just about everything else – except for a blog, which is also based on brevity. I think most of us get carried away when it comes to writing for our web pages and other [...] |
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